hashtag sports 2018
CASE STUDY

 

OBJECTIVE

For the second year in a row, The Syndicate produced New York’s premiere sports, media and tech conference in the heart of Manhattan. Hashtag Sports takes place across three days at multiple venues, and features some of the industry’s most notable visionaries and leaders.


EXECUTION

The Syndicate organized, produced, and executed multiple facets of the event, from three days of programming at the New York Times Center, to VIP networking events. Highlights included:

  • Overseeing all aspects of the conference programming, including AV coordination, stage and speaker management, and Green Room logistics

  • Advising on and producing all event branding, including gobos, sponsor signage, window clings, stage backdrops, and directional banners throughout multiple venues

  • Hiring and managing a team of paid staff to oversee on-the-ground efforts

  • Coordinating sponsor branding and logistics, including booth setup, logo usage, and AV integration

  • Overseeing all aspects of the guest’s experience, including registration, traffic flow, run of show, and food/drink coordination

  • Sourcing and managing a robust team of vendors, both before, during and after the conference, including furniture rental, custom signage, catering, and AV


IMPACT

  • 2000+ guests attended the conference across three days

  • 200+ industry titans spoke, from athletes to entrepreneurs

  • 8 unique tracks covering topics from sports betting to startups and investments