OBJECTIVE

Politicon, the “Unconventional Political Convention,” brought in The Syndicate to take its marketing to the next level as they navigated a move from Los Angeles, CA to Nashville, TN.

EXECUTION

We led all aspects of the convention’s marketing from ideation through execution, including all creative concepts, copywriting, digital marketing, social media management, out-of-home, radio, grassroots, TV, and more.

IMPACT

• Nearly 6,000 guests attended Politicon

• More than 18MM media impressions

• Secured 1,000 wheat pasting posters at 134 local locations

• Distributed 6,000 coasters and 10,000 bookmarks at 6 similar, competitive events